While major social networking sites like Facebook, Twitter, and YouTube are given very little exposure in China ,these does not limit Netizens in China to access to Mobile Social media especially China-specific, alternatives which are flourishing. There are many mobile and social networking sites like Renren and Weibo which both amount over 460 million users in China . Like Facebook and Twitter, both Renren ( Chinese similar Facebook ) and Weibo ( Chinese similar Twitter ) has been used widely in chinese communities in many countries throughout the world .
Mobile and Social Networking |
One main point which I noticed over the years in China is that Chinese do highly value word of mouth more than in other countries because most Governmental controlled public informations are usually sanctioned or censored , and tweets can spread fast to general user of both mobile and social network ,due to phones has a direct empowering factor and are more affordable these days in China .
During the course of putting up the Mobile Social Media Intelligence report, my journey has brought me to many stats board to gather some data and we are most appreciate to have enjoyed the following video put up by by the Shanghaiist displaying a nice informative animation from an ad company ; GroupM Interaction with result data quite inline with year 2011
Video Credit :GroupM Interaction
This video is very well presented and offers alot of interesting facts , and the most interesting part is presented at the end where it shows how a 10 year old Kid cleverly applies his mobile strategy to use an Location Based Service app to keep tabs on where his father’s whereabouts and proximity .
So I encourage all audience to check out the video for yourself. The source of the figures is not listed, but the numbers look to be in line with data we’ve seen from other sources as well.
China Connetcs |
No comments:
Post a Comment